Relevant backlinks
Some publications link to your website. A relevant link supports your site's authority and referral traffic.
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Digital PR for SEO Growth: Build Visibility Beyond Your Website
Digital PR for SEO earns media coverage that also builds brand mentions, referral traffic and relevant backlinks, so your visibility grows beyond your own website.
- Established in 2019
- SEO-led, no ranking promises
- Clear tracking and reporting
2019Serving clients since
Overview
What Is Digital PR for SEO?
Digital PR for SEO uses real media stories to earn mentions and links from relevant websites. Instead of buying links, our digital PR for SEO builds PR backlinks and brand mentions that support your wider search strategy.
It combines public relations with search optimisation. Instead of using PR only for awareness, the campaign is planned with search in mind. Depending on the opportunity, it can create brand mentions, founder mentions, media coverage, relevant backlinks, referral traffic and more pages that appear for your brand.
PR does not replace technical SEO or content. It works alongside them.
How Digital PR Supports SEO
01 02 Brand mentions
Even without a link, a relevant mention builds awareness and another reference to your business.
03 Referral traffic
Readers who discover you in an article can visit your site directly.
04 Search visibility
Coverage creates pages with your brand, founder, product and service names.
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Digital PR vs Traditional Link Building
Link building focuses on getting relevant backlinks. Digital PR starts with a story, business development or expert view worth communicating. For example, when a startup launches a product, Digital PR turns the launch into a media story, while link building looks for websites where a relevant link fits. Both can be part of your SEO plan. See high-authority link building.
Our Digital PR for SEO Services
- Media placements across 500+ platforms through our Digital PR and media placements network
- Brand mention campaigns for a company, founder, product or service
- Founder and executive visibility that creates references to both the person and the company
- Press release SEO for announcements with a genuine news angle
- Expert content that builds topical visibility around subjects you truly know
- Digital media outreach based on the story and campaign
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Stories That Work for Digital PR
Product and company launches, new services, expansion, partnerships, founder stories, research, industry insights, awards, milestones, market entry, events and expert commentary. A campaign needs a genuine reason for people to read it.
How it works
Our Digital PR + SEO Process
- 1
SEO and brand review – website, search presence, brand and audience.
- 2
Search themes – topics, services and brand terms to build visibility around.
- 3
PR angles – genuine stories that connect your business with media.
- 4
Content – the story prepared for publication.
- 5
Outreach – through relevant media opportunities.
- 6
Track coverage – published articles, links and mentions.
- 7
Integrate with SEO – reviewed with your content and local link building plan.
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PR Needs Good Content on Your Site
A media article introduces your brand. Your service page explains it. Blog content answers questions. Internal links connect it all. That is why Digital PR works best alongside on-site SEO.
What We Do Not Promise
Guaranteed rankings, Domain Authority increases, traffic numbers, backlinks from every publication, publication in every requested outlet, or instant results.
Digital PR for SEO FAQs
No. Backlinks depend on the publication, editorial format and opportunity.
A relevant, legitimate backlink can strengthen your link profile. The value of each link depends on context and quality.
No. Digital PR is story and media focused, while link building focuses on acquiring relevant links. They complement each other.
Yes. Coverage creates more online references around a person's name, expertise and work.
Talk to Us About Digital PR for SEO
Your website is only one part of your online presence. Grow my online visibility.